“Reimagining MICE: New Challenges and Opportunities”

The Rui Cunha Foundation and MBtv Debates present on Wednesday, October 26th at 6:30pm, a conference entitled “Reimagining MICE: New Challenges and Opportunities”, inserted on the MBtv Business Series cycle.

The COVID-19 pandemic was extremely penalizing for the entire MICE industry (Meetings, Incentives, Conventions, and Exhibitions). Due to the great restrictions implemented, hybrid events (online/offline) became the only possible form of organization, eventually becoming a trend.

As we transition into the post-pandemic era, it is time to question what challenges and opportunities can be expected for the recovering of this sector. A panel of industry stakeholders and experts from Macau and Singapore will discuss the way forward for business and professionals of MICE and events, in another edition of the FRC/MBtv Debates series, co-organized under the partnership of Rui Cunha Foundation, Macau News Agency and Macau Business.

Alan Ho, President of Macao Association of Convention, Exhibition and Tourism Sectors; Bruno Simões, President of the Macau Meetings, Incentives and Special Events Association; Glenn Mccartney, Associate Professor of Integrated Resorts and Tourism Management at University of Macau; and Florence Chua, Managing Director of the Professional Convention Management Association (Asia Pacific), who will be live via zoom from Singapore, will set the tone for another important debate on Macau’s economic recovery.

The session will be moderated by the Director of Macau Business, José Carlos Matias.

This conference will be held in English and broadcast live on the FRC and MBtv Facebook pages.

Admission is free.

Don’t miss it!

For Macau, Further and Higher!

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